Welcome to Adopt a School!

Adopt a School September 14, 2017

We are so excited to get the Adopt a School program off and running for its 9th year! 

This year, there are over 550 schools signed up for Adopt a School from across Canada with more than 185,000 total students registered to participate in the program. 

There are two ways you can help support a high-needs elementary school during this program – both of which will help give children at these schools the chance to build a lifelong love of reading!

From September 16 to October 8, you can visit your favourite Indigo, Chapter or Coles location and donate to that store’s adopted school. Every dollar raised in store during the three-week period goes directly to the school, helping them reach their goals to grow their libraries.

You can also participate in the online program by donating to any school in Canada. Between September 16 and October 8, the school you’re choosing to help is eligible for a match of up to $1,200 from the Indigo Love of Reading Foundation!

How can you help online?

Book Bonus:

For every two books you donate online, the Love of Reading Foundation will donate a bonus book to your selected school, up to 100 books!*


Tell a Story, Give a Story:

Share a story in support of a Canadian high-needs elementary school! If we feature your story, the Love of Reading Foundation will donate a book to your selected school, up to 20 books per school!*


 Adopt a School Story Contest:

“Heart” your favourite story to help a school for a chance to win* big!  The five most-loved stories in each province will be entered into a random draw for a chance to win a $2,500 Indigo eGiftcard to purchase books for their adopted school. The remaining four top “hearted” schools in each province will win a $500 Indigo eGiftcard to purchase books. Choose wisely because you only get one shot to “Heart” a story!


*The Adopt a School program values a book at $10. To learn more, see our Program Overview and Contest Details pages*


When you donate to a school in the Adopt a School program, you are helping to improve childhood literacy in Canada. Every dollar you donate goes directly to the school of your choice. All the schools we support get a 30% discount on books at Indigo, Chapters or Coles.

With so many ways to help these deserving schools across the country, we are so excited to see what the next three weeks has in store!